Leeds as a Research Location   Leeds is the UK’s second largest metropolitan district, with a population of around three quarters of a million. It is among the fastest growing economies in the UK, with over 30 national and international banks, as well as several of the countries top law firms, calling Leeds home. However, Leeds also remains the third largest manufacturing centre in the country, meaning a wide spectrum of finance and industry. The truly varied demographic displayed in the citizens of Leeds reflects its nature as a modern, diverse and cosmopolitan city. This is indicative of Leeds’ status as the largest employment centre in the region; having created more jobs over the last two decades than anywhere outside London, with this trend forecast to continue. Therefore, Leeds can be considered the primary location to conduct research relating to the vast markets of Yorkshire, Humberside, the North and the North-Midlands. Despite being a financial and industrial capital, Leeds boasts a cheaper cost of living to many comparable destinations, adding to the overall appeal. Business trips to Leeds can prove truly enjoyable experiences. Leeds has justifiably earned a reputation as being ‘the Knightsbridge of the North,’ featuring literally millions of square feet of retail space, including the prestigious Harvey Nichols. The city of Leeds is famous for its nightlife, boasting over 100 bars, 25 nightclubs and 75 restaurants in the city centre alone. Hotels are also well represented, with the luxurious ‘Malmaison’ situated right next to the train station, and ‘42 The Calls’ also residing in the city centre. Leeds can also claim to be the cultural hub of the North, as home to Opera North and the Northern Ballet, as well as successful Football and Rugby teams.